SIP ‘N’ TRIP SOUVENIR SHOP
Agency: MKG
Client: BÉIS x poppi
Role & Responsibilities:
Graphics Lead / Senior 2D
Print Production Design
Onsite Lead / Installation Oversight
As consumers adopt travel and lifestyle brands as part of their personal identities, BÉIS and poppi needed a launch that felt bigger than a standard retail moment. The experience had to build buzz, drive discovery, and turn the collection into something people wanted to experience firsthand.
Inspired by the charm of a classic beach town souvenir store, we transformed a blank Miami storefront into a colorful Sip n’ Trip Souvenir Shop where guests could shop exclusive merchandise, customize one-of-a-kind keepsakes, refresh on poppi and discover playful surprises around every corner.