To position Google Pixel at the center of festival culture, we conceptualized and executed an exclusive Coachella offsite experience that merged innovative technology with fashion, food, and music.

Guests experienced Google's latest tech firsthand through playful, personalized touchpoints—including AI-crafted slushies, an interactive wardrobe moment, and a highly shareable 'Desert Dream' photo op. Our Pixel Springs retreat also featured an intimate salon for VVIPs and tastemakers, featuring a private dinner hosted by Evan Ross Katz and a standout live acoustic performance by Michelle Zauner of Japanese Breakfast.